Joint Mechanics

WEBSITE REDESIGN FOR AN OSTEOPATH AND HEALTH CLINIC

Clean, User-Friendly Website Design

Joint Mechanics is an osteopathy and multidisciplinary health clinic offering a range of personalised treatments. The website serves as a professional, user-friendly platform where existing and prospective clients can learn about the clinic’s services, meet the practitioners, find essential contact information, and easily book appointments online.

The redesign aimed to create a clean, professional website that improves navigation and mobile usability, making it simple for visitors to find services and book appointments. A new integrated booking system was added, allowing clients to schedule and pay online. Clear calls-to-action, detailed service descriptions, and practitioner profiles help build trust and inform clients, while site performance was optimised for faster loading and smoother functionality.

Improved customer journey

Howard wanted a website that provides customers with a supportive experience from their very first interaction with Joint Mechanics. To achieve this, we enhanced the navigation to make it clear and easy for visitors to use. Since Howard wanted clients to book appointments effortlessly, we added more prominent calls-to-action throughout the site and refined the navigation accordingly. Additionally, to build trust and increase conversion rates, I integrated a reviews app that automatically displays customer testimonials on the homepage.